win-win

Vague – I hope so!

I’m writing this sitting in a busy Italian Café – “Origini” in Castlemaine, Victoria. It’s Monday morning and the place is packed. My salesman’s ear can’t help but drop in on the various conversations that erupt around me – snatches of sentences here and there – none heard as a contiguous detailed story, but each […]

Vague – I hope so! Read More »

How can you have win-win in competitive selling?

Last week I attended an excellent presentation by Michael Schiffner of Collective Intelligence – where he demonstrated a very interesting exercise that not only showed the directive power of verbal pre-conditioning, but which effectively rammed home the common error many in sales make – almost constantly. The fact that it got the audience to its

How can you have win-win in competitive selling? Read More »